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AAGI Launches Unique Personalised Video

KUALA LUMPUR, April 25 (Bernama) †--†AXA Affin General insurance (AAGI) has†launched a unique personalised video to welcome new health insurance customers and to issue a renewal invitation to existing customers.

The new features would enable customers to†receive a personalised video greetings†by name and would list†their specific plan benefits and sum insured, as well as, the annual premium to be paid, said AAGI in a statement today.

"The personalised video will also provide an easy step-by-step guide for smooth admission at panel hospitals†and recommend additional coverage specifically for the individual's age and gender," it said.

AAGI is the first general insurer in Malaysia to introduce welcome notes and renewal notices via personalised videos, with the aim of enhancing†customer experience, build closer relationship, trust, customer loyalty and retention.

The company is planning to extend personalised videos to other retail product customers in the near future.

-- BERNAMA

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CLOSING, FRIDAY, MAY 26
US 4.2670/2700
S'pore 3.0844/0886
100 Yen 3.8452/8496
Sterling 5.4912/4955
Euro 4.7859/7897
Source: Bank Negara Malaysia

Starting April the banks have imposed a 50 sen processing fee on top of the 15 sen stamp duty on each cheque. The fee also applies to those applying for a Bankerís Cheque, Bank Draft and Cashierís Order. Do you think this additional charge is justified?
 

 
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